Huggies Skin Essentials

Made at Droga5
2024

Huggies created a new line of products designed to change the lives of baby butts everywhere. We adapted a classic tune to sing about it.




Creative Directors:  Ted Meyer and Bastien Grisolet
Creative Team: Courtney Tibbetts and Sara Smokrovich
Design: Anna Céline Kårling Khan, Dan Pulito, and Viktoria Burak
Production: Volney Guzman and Madeline Wilkinson
Editors: Ethan Mitchell & Beau Dickson
Director: Max Weiland
Color: Mickey Pehanich
Music: Milk and Honey


Little Black Book
Muse by Clios